

"Well I finally
got my first gig! I did two 30 seconds ads for a couple of
folks running for office in NJ. It will air till election
day on a local TV station.
It was fun (and profitable...I got $150 for each
of the spots so I didn't think $300 was bad for a little over an hour's
worth of work).
I want to thank you for all
the hard work you did on that great demo of
mine. I am finding that everyone I send it to is impressed with it.
Thanks again and may God Bless all of you!"
Don Kukola
SPECIAL REPORT
by Susan Berkley
"How to Produce a Killer VoiceOver Demo Tape"
If
you are thinking of breaking into VoiceOvers, your demo tape is an essential
marketing tool.
Not having one is like an actor trying to get work without a head shot. You
cannot work without it
__________
Here are some guidelines to help you make sure the money you invest
in your demo is well
spent. Just as models include tear sheets in their portfolios, established
voice talent make a short
(about 2 minute) compilation tape of current work They duplicate this on audio
cassette and send the
tapes to producers, casting directors, and clients who keep them on file for
future consideration. Often,
talent are hired right from their tape. Sometimes, they must audition for
the job. Here's how a beginner
withno prior experience can make a competitive demo:
__________
No one wants to work with a beginner. To break into VoiceOvers you
must produce a tape
thatsounds like you have worked before. The samples you include on your demos
you make should sound
like theyare actual spots that could have been on the air.
Start saving some money.
__________
A
competitive tape must be produced in a professional recording studio which
has the proper
background music and sound effects to put behind your voice. Studio time is
expensive. Costs average $50-$250 an hour or more, depending on the facility
and location. It can take as long as 6 hours (or more) for a beginner to produce
a tape, including recording, editing , music selection and mixing. Once the
tape is produced, you'll also have to pay for duplication and mailing costs,
which can be as much as $4 per tape.
__________
Don't make your demo tape before you are ready. Find a coach who will help
you build your skills before you make a large investment in the studio.
__________
Ask
about background music. Choose a studio with a large library of background
music and sound effects. Some studios charge extra for music (they have to
pay licensing costs) but some will throw the music in for free as part of
a package. Strive for variety on your demo. Show them the full range of what
you are capable of.
__________
Check out the studio before you invest. Go there during the day. Is it soundproof?
Are the people pleasant? Will you feel comfortable there? Ask for references
from other talent. Have the studio play you samples of other talent demo tapes
they've made.
__________
Don't duplicate more than 50 tapes at a time. After you've sent out your first
50 tapes and gotten feedback, you'll know whether or not you'll have to go
back into the studio for some fine-tuning!
__________
Good luck, and let us know how you do!

Our classes are designed for anyone wishing to enhance their skills in vocal presentation and learn the necessary techniques to effectively pursue work in the Voice-Over Market.
Those with little or no experience in acting or voice over work will benefit greatly from our course.
Professionals are also welcome to come in and record and update their demos.
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